Honeywell: Insights into the sales pipeline

“SalesFunnel has been one of our greatest IT successes. The quality of the design and implementation has enabled us to deliver a value added business solution.”—IT Director EMEA

Managing a global business presents many challenges, not least sales opportunity management which the Sales Director (EMEA) noted “is critically important. With more than 300 sales people in EMEA alone, having visibility of the pipeline is vital to our success.”

As the existing system was based on spreadsheets, there was too little support for the growing European sales operation. It was then that the need and potential benefits of formalising its sales forecasting and reporting processes were identified.

Working in partnership with Anatec

Anatec was chosen for their technical expertise and best practice approach to project development.

Right from the start, using a mix of formal and informal techniques, Anatec provided the framework for software development, defined deliverables and maintained effective project control; this was to prove critical to the overall success of the project.

Data that is visible—to everyone

Multiple pie charts provided a fast and reliable view of the health of the pipeline in real-time. Throughout, with a focus on quality and performance, Anatec demonstrated an outstanding level of commitment, expertise and effectiveness.

A changing world

Businesses, like people, change all the time; it’s organisations that are prepared to embrace change that continue to succeed and grow.

Reporting included traffic lights, and league tables added to provide senior management with a user friendly interface, greater visibility on key metrics and fast access to the pipeline which could be sliced and diced to provide accurate high-value information.

Tried and tested

SalesFunnel is a tried and tested global implementation that enables sales people to improve their performance.

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